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Slide 10 of 50

Aanam Chashmawala on What Being South Asian Means to Her

"Even though I was born and brought up in Mumbai, I rarely saw girls who were my shade of skin playing lead roles in ads or even in the movies. There was a constant need to 'brighten' and 'lighten' things up, and so at the beginning of my journey as a content creator, I was definitely a bit worried about comparisons that were to come up. But, I was met with a whole lot of warmth and relatability by other young girl. That only motivated me to do more in the space. Today, almost nine years in this industry, I continue to stand up for the things I believe in, beyond just products and services I might endorse, and creating a community of people who have the same beliefs and value system as me, about the world of fashion, beauty and beyond."