Amazon Prime Day Early Deals 2023
25 Early Prime Day Deals You Can Shop Right Now
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We're in full summer shopping mode, which means that we only have one thing on our minds: Amazon Prime Day 2023. While Amazon hasn't officially confirmed the dates for Prime Day 2023, past years have indicated that the shopping extravaganza will take place sometime mid-summer, likely in early July — which means we're only a few weeks out from the big day (much to our delight and our credit cards' dismay). Sure, there are other major sales events to get excited for throughout the year, but few have quite as much hype surrounding it as Prime Day.
Fortunately, Amazon is getting shoppers excited for the can't-miss sales event with a slew of early deals that span across all major categories and feature some of the retailer's lowest prices of the season. In anticipation of the year's biggest shopping extravaganza, we curated a guide to the best early Prime Day deals that you can already take advantage of now, before Prime Day 2023 even officially kicks off.
From fashion deals and savings on coveted tech essentials to markdowns on cult-favourite beauty finds, home must-haves, and cool wellness products, we've discovered a bevy of early Prime Day deals that are so good, they make even our shopping-savvy hearts skip an extra beat. Keep reading to shop our expert picks for the best Prime Day deals that you can shop now, with standout finds coming from brands like Levi's, Casper, Samsung, Olaplex, and more.
Looking for something specific? Browse through our categories ahead.
- Early Prime Day Deals on Bestsellers
- Early Prime Day Fashion Deals
- Early Prime Day Tech Deals
- Early Prime Day Beauty Deals
- Early Prime Day Home Deals
- Early Prime Day Kitchen Deals
- Early Prime Day Wellness Deals
Best Deals on Bestsellers
Calvin Klein Modern Cotton Unlined Wireless Bralette ($22, originally $30)
Calvin Klein is credited with making some of the most comfortable bralettes in the intimates category today, and the nearly 19,000 rave reviews regarding this particular style explain exactly why. According to shoppers, this lightweight bra is designed for all types of cup sizes and shapes, as it's made from a stretchy cotton material that's supportive yet still breathable. You can wear this around the house as a bra for lounging or throw it on as a sports bra for your next gym session.
Best Deals on Bestsellers
Laneige Lip Sleeping Mask ($24)
You can revive even the driest lips with this nourishing overnight lip mask, which features ultra-hydrating ingredients like coconut oil and shea butter. One editor confessed her love for the brand's miracle (and TikTok-approved!) lip gloss in this review of the Laneige Lip Sleeping Mask.
Best Deals on Bestsellers
Vital Proteins Collagen Peptides Powder ($25, originally $27)
Collagen is said to provide a number of health-improving benefits — from supporting joint and bone health to elevating the look (and feel) of skin and hair. This top-rated collagen peptides powder from Vital Proteins provides an easy way to incorporate more collagen into your diet, as you can sprinkle it into cold and hot liquids like coffee and tea. See the product's full details in our review of the Vital Proteins Collagen Peptides Powder.
Best Deals on Bestsellers
Hilife Portable Clothing Steamer ($30, originally $37)
Whether you're someone who despises wrinkled clothes or just a frequent traveller looking for a new way to keep their packed essentials looking fresh, this portable steamer will ensure your clothes will look good as new, regardless of where you go — even if you find yourself in a hotel room without an iron. The compact steamer is so effective, one editor even claimed she said "goodbye to wrinkled clothes forever" in this review of the Hilife Portable Clothing Steamer.
Best Deals on Bestsellers
Sony WH-1000XM4 Wireless Premium Noise Canceling Headphones ($278, originally $350)
Swap out your classic AirPods for this sporty pair of noise-cancelling headphones which go over the ear and are designed to provide superior noise-canceling capabilities, allowing you to listen to your favourite playlist without interruption. Despite their heftier price tag, one POPSUGAR editor said that these noise-cancelling headphones are "worth the splurge" in this review of the Sony Premium Noise-Canceling Headphones.
Best Fashion Deals
Cupshe One-Piece Swimsuit ($33, originally $45)
Treat your swimwear drawer to a welcomed refresh with this scalloped one-piece swimsuit from Cupshe. This suit is equal parts stylish and practical as it features adjustable straps and removable cups — making it a great option for those with larger busts. We also love the midriff cutout that's front and centre since it completes the swimwear with a sultry, skin-baring flair.
Best Fashion Deals
Levi's Ribcage Straight Ankle Jeans ($56, originally $80)
Looking for an excuse to update your jean collection? We recommend investing in a pair from Levi's, especially since the brand is known for making some of the most high-quality denim on the market — even better, without a high-end price tag to match. These straight ankle jeans are bestsellers that seamlessly blend with a modern design with a more retro silhouette. What's not to love?
Best Fashion Deals
Adidas Ultraboost 22 Running Shoe ($95, originally $190)
Sales on Adidas sneakers are hard to come by these days since there's such a high demand for the brand's athletic shoes. Fortunately, this top-rated running shoe is on sale ahead of Prime Day and comes in over 15 different colorways — so you're bound to find a pair that's well-suited for your own athletic wardrobe.
Best Tech Deals
iWALK Small Portable Charger Power Bank ($34, originally $40)
Whether you spend endless hours on your phone or just have a habit of letting the battery run low, you can keep your cell phone fully charged wherever you are with the help of this genius portable power bank. The compact tool can hold up to a full charge in its system — simply plug it into your phone's charging port and watch its battery life go up.
Best Tech Deals
Marshall Emberton Bluetooth Portable Speaker ($128, originally $170)
From backyard barbecues and swim parties to family get togethers and beyond, this bluetooth-compatible speaker will help you elevate any summer fun with the backdrop of your favourite tunes playing on repeat. While the portable speaker boasts a nostalgic design, it's equipped with plenty of advanced capabilities that'll ensure you can blast music wherever you are. POPSUGAR editors are notoriously big fans of Marshall's speakers — just read our review of the Marshall Stanmore III Speaker to see why.
Best Tech Deals
Samsung 55-Inch Class QLED 4K The Frame TV ($1,398, originally $1,498)
If you've been coveting the internet-loved Frame TV from Samsung (but have understandably been less keen on the product's hefty price tag), now's the perfect time to invest in the smart TV since it's on sale ahead of Prime Day 2023. The Samsung tech takes everything you love about a flat screen TV and translates it into a model that's easy to disguise as high-end art, so it won't feel like an eye sore in your home space. One POPSUGAR editor called the smart TV her "favourite home upgrade" in this review of the Samsung Frame TV.
Best Beauty Deals
L'Oreal Paris Makeup Telescopic Original Lengthening Mascara ($9, originally $13)
Treat your lashes to a transformative lift from home with the help of this lengthening mascara. With more than 39,000 rave reviews on Amazon's site, this cult-favourite beauty essential is said to elevate your eyelashes with a more volumized look thanks to its flexible wand applicator and smudge-proof solution.
Best Beauty Deals
Mighty Patch Original from Hero Cosmetics ($12, originally $13)
If a 10-step skin-care routine hasn't proven to be a game-changer for your skin, we recommend keeping it simple and opting for something that'll eliminate pimples at the source — like the Mighty Patch spots from Hero Cosmetics. These blendable sheets rely on medical-grade hydrocolloid to diminish blemish spots and give the skin a more radiant look within just six to eight hours. Read more about this cult-favourite product in our review of the Mighty Patch.
Best Beauty Deals
Olaplex No. 4 Bond Maintenance Shampoo ($30)
Olaplex has no shortage of ultra-nourishing hair products and oils — just read through our guide to the best Olaplex products for further proof. And since it's rare to find a sale on the brand's cult-favourite products, we recommend taking advantage of this early Prime Day 2023 deal while you still can. The shampoo, in particular, is designed to mend split ends and leave the hair with a healthy shine.
Best Beauty Deals
Revlon One Step Volumizer Hair Dryer and Hot Air Brush ($40, originally $70)
If you've been looking for a way to simplify your morning routine, look no further than this all-in-one beauty tool from Revlon. The hot air brush features blow-drying capabilities in a wand frame that'll help you achieve a salon-like blowout at home. Read how one editor simplified her daily beauty routine for the better in this Revlon One Step Volumizer Hair Dryer review.
Best Home Deals
Google Nest Thermostat ($100, originally $130)
One of the easiest ways to streamline your home living setup (and also keep your electricity bill down) is with a smart thermostat. This Energy Star-certified model from Google is especially popular right now because it features built-in WiFi capabilities that allow users to control the temperature right from their cell phone or smart device, as well as connect it to other voice-activated tools like Amazon Alexa.
Best Home Deals
Casper Original Pillow ($104, originally $117)
You can't put a price on a good night's rest, but this microfibre pillow from Casper is said to be the ultimate solution to enjoying a better night of sleep — at least according to reviewers and POPSUGAR editors alike. With a built-in gusset that acts as a backbone for the pillow, this bedding essential is great for those with neck pain who are looking for something that'll improve their alignment. Read more about the internet's favourite pillow in our review of the Casper Original Pillow.
Best Home Deals
iRobot Roomba 692 Robot Vacuum ($284, originally $300)
Cleaning your home doesn't have to feel like a chore so long as you have this smart robot vacuum in your life. Unlike traditional vacuums, this sleek model can be operated through your smartphone, allowing you to schedule daily cleanings through the iRobot app.
Best Home Deals
Casper Sleep Wave Memory Foam Hybrid Mattress ($2,316, originally $2,895)
We're suckers for a good mattress deal, which is precisely why this deal on Casper's top-rated hybrid mattress is high on our Prime Day shopping lists. The mattress boasts a medium-firm construction that's ideal for sleepers who like a plush yet still supportive feel. Learn more about what makes this mattress so great in our guide to the best Casper mattresses.
Best Kitchen Deals
KitchenAid Classic Mixing Bowls ($27, originally $35)
Whether you're an avid baker whose constantly whipping things up in the kitchen or just someone desparately in need of some newer cooking essentials, you can never have too many mixing bowls — especially when they're as chic as this set from KitchenAid and (best of all) on sale. The bowls are available to shop in various sets, so you can buy the pairing that's best suited to your kitchen needs.
Best Kitchen Deals
Amazon Basics Enameled Cast Iron Dutch Oven ($48, originally $50)
This round dutch oven is truly the perfect dupe for some of the more luxe versions on the market, and according to reviewers, it works just as well. The cast iron is fitted with side handles and a lid, which make transporting the cookware around the kitchen that much easier. We love its compact size and the fact that it's designed for smaller dishes like cobblers, sauces, and more.
Best Kitchen Deals
Ember Stainless Steel Temperature Control Travel Mug ($160, originally $200)
A piping hot cup of coffee can often be the key to starting your morning off on the right note, and this temperature-controlled model from Ember is designed to ensure your cup of joe will stay warm all morning long — from the house to the train and beyond.
Best Wellness Deals
Renpho Smart Scale ($20, originally $35)
This top-rated smart scale is an Amazon bestseller with more than 297,000 reviews which all seem to rave about the product's greatness — consider us already sold. The scale is great for health geeks and fitness enthusiasts alike as it comes with access to the Renpho smart app, which can be synced up to with other wellness apps like Google Fit, the FitBit App, and more, helping you to achieve more streamlined fitness tracking.
Best Wellness Deals
Mzoo Sleep Eye Mask ($22, originally $30)
This isn't your average sleeping mask — in fact, it's way better. The unique accessory is made from a memory foam material that's designed to contour to your eyes and face, allowing you to enjoy a full night's rest without the discomfort of an ill-fitted eye mask.
Best Wellness Deals
Etekcity Foot Massager ($117, originally $130)
Believe it or not, you can enjoy a spa-like foot massage all from within the comforts of your home with this bestselling model from Amazon. The corded electric foot massager provides targeted relief to pressure points on the foot, all while helping to increase blood circulation and provide relief from foot pain.
