How to pronounce: Lore-AH Mur-sea-ay
Claim to fame: Legendary French makeup artist Laura Mercier founded her brand in 1997, and has been doing the no makeup-makeup thing long before Goop graced the scene. The Translucent Loose Setting Powder ($38) is sheer, and locks in your carefully-applied makeup without leaving you looking like you're wearing five pounds of product.
Image Source: Unsplash / Jake Peterson