Always at the forefront of tanning innovation, Isle of Paradise has come up with yet another brilliant self-tan formulation for us all to fall in love with. Introducing the Isle Of Paradise Self-Tanning Butter (£20).
Formulated with coconut and avocado oil, the newbie is rich and hydrating, meaning it deeply moisturises whilst it gets to work on giving you a golden glow. It's thicker than a regular gradual tan product, hence the butter name, and is also darker than a traditional gradual formula; but it's still perfect for beginners, or low-maintenance tanners.
And if you want an even deeper tan, co-founder and all round fabulous human, Jules Von Hep recommends mixing in some Isle of Paradise Self-Tanning Drops for an extra bronzed result. Oh, and of course as with all IoP products, the Butter is vegan and cruelty-free.